A18 Pro chip powers unrivaled intelligence

• Apple Intelligence is the personal intelligence system that helps you write, express yourself, and do things effortlessly. With groundbreaking privacy protections, you have peace of mind that no one else can access your data — not even Apple. (Apple Intelligence coming December 2024)
• A18 Pro chip enables Apple Intelligence with a faster Neural Engine, improved CPU and GPU, and a big jump in memory bandwidth. It also drives advanced video and photo features and powers AAA gaming

Titanium design. Larger display. Even more stunning

• iPhone 16 Pro Max has a strong and light titanium design with a larger 6.9-inch Super Retina XDR display (The displays have rounded corners. When measured as a rectangle, the screen is 6.86 inches for iPhone Pro Max diagonally. Actual viewable area is less). It’s remarkably durable with the latest-generation Ceramic Shield material that’s 2x tougher than any smartphone glass
• With iOS 18 you can tint your Home Screen icons with any colour. Find your favorite shots faster in the redesigned Photos app. Add playful, animated effects to any word, phrase, or emoji in iMessage (Some features may not be available for all countries or all areas.)
• iPhone 16 Pro Max delivers an incredibly power-efficient performance with up to 33 hours of video playback (Battery life varies by use and configuration). Charge via USB-C or snap on a MagSafe charger for faster wireless charging.

Take total Camera Control

• Camera Control gives you an easier way to quickly access camera tools, like zoom or depth of field, so you can take the perfect shot in record time
• Take your videos to a whole new level with 4K 120fps Dolby Vision, enabled by the 48MP Fusion camera. The improved 48MP Ultra Wide camera lets you capture mesmerizing detail in macro photos and wide-angle shots
• The latest-generation Photographic Styles give you greater creative flexibility, so you can make every photo even more you. And thanks to advances in the image pipeline, you can now reverse any style, at any time.

In an emergency, the iPhone 16 Pro Max has your back

• If you don't have cell service or Wi-Fi, your iPhone can connect to a satellite so you can send and receive messages and Tapbacks. (Emergency SOS and Messages via satellite are included for free for two years with the activation of any iPhone 14 or later model. Connection and response times vary based on location, site conditions, and other factors. Messages via satellite require a carrier plan. SMS messaging via satellite is available on supported carriers. SMS message rates may apply) In a severe car crash, the iPhone can connect to emergency services when you can't (iPhone 16 and iPhone 16 Pro can detect a severe car crash and call for help. Requires a cellular connection or Wi-Fi calling)